Since 1999, Cohesion has created new value and revenue for more than 180 organizations, including Fortune 500 corporations, mid-market companies and innovative small businesses.
Our primary focus has been the front-end work to develop brands: crafting their foundation and structure. And then, handing those brands to internal resources, agencies, digital firms, ad agencies and production teams for execution and tactical development.
Never before has there been more disruption and fragmentation in marketing and media. Or more opportunity for brands to gain more control over their own future.
Well-crafted, branded entertainment content provides a new, ‘Blue Ocean’ opportunity for businesses to grow branded properties and explore proprietary sponsorships. While agencies, production firms and entertainment studios have worked in this space, most efforts and solutions lack full brand context, direction and vision.
“The brands that win don’t interrupt your entertainment. They BECOME your entertainment.”
Our unique perspective has presented a business opportunity: To develop a firm focused on leveraging proven brand approaches that drive proprietary branded entertainment solutions for investors, marketing clients and sponsors. To close the solutions gap that now exists between marketing agencies, production houses and entertainment studios.
Introducing Network 17. A premier development and production hub, fueled by expert strategic partners, focused on creating, producing and distributing original branded entertainment solutions, content and sponsorships that create longterm business value.
By providing turnkey development and production solutions in a brand-centric approach, Network 17 functions as the springboard from well-crafted brand positioning into owned, entertainment properties, channels and platforms.
Is your organization or brand ready to explore what the new power of brand + entertainment can do for you?
Contact Brian Creath at bcreath@cohesioncompany.com today to schedule an exploratory discussion.
Network 17. Entertainment Building Business. Powered by Cohesion.
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