SIH Medical Group

(Click on above graphic to view larger version.) For years, many people in Southern Illinois believed that if their healthcare need was serious, they’d have to travel outside the area to find better care. St. Louis. Cape Girardeau. Paducah. Evansville. Or farther. Cohesion was engaged to develop a new brand positioning, messaging platform and identity for […]

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(Click on above graphic to view larger version.)

For years, many people in Southern Illinois believed that if their healthcare need was serious, they’d have to travel outside the area to find better care. St. Louis. Cape Girardeau. Paducah. Evansville. Or farther.

Cohesion was engaged to develop a new brand positioning, messaging platform and identity for SIH Medical Group, the physician organization practice of SIH. Our goal? To build a brand of excellence. A brand whose logo would be worn as a symbol of excellence by physicians, and given the residents of Southern Illinois, as a trusted sign of higher quality care. A brand, that Southern Illinois can be truly proud of.

Introducing SIH Medical Group. The New Name For Exceptional Care.

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