SafeGuard Auto

How do you organically develop a brand identity from scratch? For a sales-driven organization, you begin by developing an internal position born of study and analysis and a positioning strategy that is unique, relevant and built to motivate. For SafeGuard Auto, a growing Vehicle Protection Contracts business in Missouri, Cohesion developed initial positioning, brand messaging, […]

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How do you organically develop a brand identity from scratch? For a sales-driven organization, you begin by developing an internal position born of study and analysis and a positioning strategy that is unique, relevant and built to motivate.

For SafeGuard Auto, a growing Vehicle Protection Contracts business in Missouri, Cohesion developed initial positioning, brand messaging, logo and identity. This work will roll-out to all internal audiences in 2016. SafeGuard Auto. Driving Confidence.

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